Perspective on biotech leaders

Blue Latitude Health|27th November 2017

The future of healthcare starts here...

As 2017 draws to a close we speak to seven biotech leaders, ranging from CEO's to medical information leaders and marketing directors, as well as genomics experts, clinical diagnostic professionals and academics.

In each interview these trailblazers reveal exclusive deep insights into the future of the industry, exploring how changes in pricing, regulation and technological and scientific innovation are transforming the way we view healthcare.

Download the magazine to find out about:

  • Commercialising cutting-edge stem cell therapies
  • The patient-centric heart of the industry
  • The changing role of medical information in precision medicine
  • What commercial innovation really means for biotech companies
  • How to overcome the skills crisis plaguing the sector
  • The future of clinical diagnostics and liquid biopsy
  • Big data, privacy and the rise of genomic testing.
 

Precision medicine from concept to clinic

Blue Latitude Health|23rd May 2019

In our latest edition of ‘Perspective’ magazine, we examine the challenges and opportunities for several stakeholders impacted by the dawn of precision medicine

 

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Blueprint for healthcare: Brand strategy and planning

Natasha Cowan, Zoe Bartley, Jiayi Chen|21st May 2019

This Blueprint for healthcare: brand strategy and planning pack contains two new tools for developing a stakeholder-centric brand, that patients and their HCP's want and need 

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Empowering the MS patient through shared decision making

Guest Blogger|25th April 2019

Patient advocate Trishna Bharadia explains why shared decision making is crucial for ensuring multiple sclerosis patients feel heard and empowered

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