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Whatever we've been up to recently, you’ll find it here - from our recent press features and new hires to company announcements and charitable endeavours.
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The great showdown: Medical writers vs. Copywriters (what’s the difference?)
|22nd March 2016
At Blue Latitude Health, we have both medical writers and creative copywriters on staff. To better explain why it’s important to have both, and what the difference between the two roles is, Content Marketing Manager Liz Inskip interviewed our writers so they could explain it in their own, well-crafted words.
March Press Coverage for Blue Latitude Health
|8th March 2016
A listing of all the places Blue Latitude Health have been covered in March 2016. This month saw us featured in PME, discussing patient centricity and understanding your customers in pharma.
Living with Cancer (Part 3): A marathon, not a sprint
|7th March 2016
Head of Insight Martine gives a first-hand perspective of what it’s like to live with cancer, and additional insight into what it means to be a cancer patient.
This is the third instalment of a three part series about living with breast cancer.
Blue Latitude Health to sponsor and co-present at ProcureCon Healthcare 2016
|19th February 2016
Blue Latitude Health’s Managing Director, Martin Brass, and Johnson & Johnson’s Director, David McKimm, to co-present on the topic “Optimising Your Marketing Spend in New Ways to Create Value for Your Customers” at ProcureCon Healthcare conference in Zurich on 1st March 2016.
January Press Coverage for Blue Latitude Health
|18th January 2016
A listing of all the places Blue Latitude Health have been covered in January 2016. This month saw us featured in PME, the PME Strategic Planning supplement, and PharmaTimes discussing service design, patient-centricity, and product positioning strategy.
Freelancing at Blue Latitude Health: What makes us different?
|14th January 2016
In addition to our full-time staff, we currently work with around 10-15 freelancers at any given time across our different capabilities. Many of the freelancers we work with come back to us time and again because they enjoy working with us. To get a better understanding of why freelancing at Blue Latitude Health is different, we sat down with a few freelancers from across the different teams to ask them.
Introducing Blue Latitude Health - a new breed of creative marketing consultancy
|13th January 2016
We would like to formally re-introduce ourselves to you as Blue Latitude Health, a new breed of creative marketing consultancy. While the name change was rolled out a few months ago, it felt like a good time to explain what it means now that our brand new website is also up and running.
Blue Latitude Health wins PMEA 2015 Innovation award
|26th November 2015
We are pleased to announce that Blue Latitude Health has won a PMEA 2015 award for our work with Eli Lilly and Company on the Lilly Medical Information Cascade. The project was shortlisted in two categories, and it won the Innovation award.
Launch of a Global Atrial Fibrillation Patient Portal on World Stroke Day
|29th October 2015
We are pleased to announce the launch of Sign Against Stroke a patient and carer centric website for people impacted by AF, on World Stroke Day. The website includes downloadable materials developed by the Sign Against Stroke Task Force to empower patients and their family members.
Living with Cancer (Part 2): Having it 'My Way'
|19th October 2015
Head of Insight Martine gives a first-hand perspective of what it’s like to live with cancer, and additional insight into what it means to be a cancer patient. This is the second instalment of a three part series about living with breast cancer.
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