Case Studies
Changing behaviours
Our work is underpinned by expert research and insight into customer behaviours. From empowering patients to providing innovative multichannel solutions and skilful product launches, we create work that makes an impact.
How we made blood cancer visible
Creating a hard-hitting and informative creative campaign to grow awareness about blood cancer
SEE MOREInspiring future marketers
How we helped encourage a new mindset and approach to learning through inspirational- and example-driven content, pushing the boundaries in defining initiatives with vendors.
SEE MOREPreparing for a global launch of a prostate cancer product
Aligning global and local teams with a bespoke market guidebook for early stage brand planning
SEE MOREBrand planning for a US-based diabetes brand
Improving cross-team collaboration and delivering a highly competitive integrated business plan for a recently launched diabetes product.
SEE MOREOrello
Empowering carers and prostate cancer patients with a service that meets their emotional and psychological needs.
SEE MORELaunching an HCP portal in Europe
Providing end-to-end service from launch to promotion and optimisation of the portal across multiple brands.
SEE MOREA digital portal to meet customers' needs across fifty markets
How we Launched a global HCP portal to meet the needs of internal and external customers.
SEE MOREDesigning a novel platform for an immuno-oncology portfolio
How we gained a competitive advantage for an immuno-oncology portfolio by providing world-class customer and patient services, that are delivered efficiently and effectively worldwide.
SEE MOREDeveloping a digital service for dementia patients
Using innovative technology to support carers of dementia patients
SEE MOREMarket repositioning exercise for a leading prostate cancer brand
Repositioning and re-launching to stave off increasing competition.
SEE MORELilly Medical Cascade
Researching, designing and implementing a groundbreaking system, which provides medical information quickly and at the point of need.
SEE MOREInspiring behaviour change around paediatric vaccines
A customer-centric approach to change behaviour around prescribing vaccines to children.
SEE MOREGlobal positioning in a crowded oncology market
Developing global positioning for a prostate cancer product and building internal excitement with an ‘above-competitor’ positioning and launch strategy.
SEE MOREDisease awareness
Changing the conversation around Crohn's disease with an engaging disease awareness campaign.
SEE MOREDeveloping multichannel capability across the Asia region and markets
Building multichannel skills within cross-functional teams across brands and markets
SEE MOREA global medical content strategy for a top 10 pharma company
Creating a global, customer-centric content strategy and roadmap, based on rich insight.
SEE MOREMultiple Myeloma
Developing a creative pre-launch strategy for a multiple myeloma treatment.
SEE MOREGlobal launch in the competitive urology market
Displacing a market leader through a multichannel launch across 20 countries.
SEE MOREKisses4wishes
Raising the profile of a UK children's charity with an outstanding creative campaign.
SEE MORENuffield Health
Inspiring the public to achieve their health and wellbeing goals with innovative app design.
SEE MORE