How we think - Archive
October 2015

Here are all the posts from the How we think section that were published in October 2015. If you don’t see the post you’re looking for here, try our search feature or looking in the tags index.

These archives are only from the How we think section, if you’re looking for the archive for our company news page, click here.

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Regional campaigns: Improving local uptake while staying on-message

Dolan Desai|22nd October 2015

Localising global and regional campaigns is a challenge all global organisations face. However, for healthcare brands, it can be even more challenging because local regulations and systems can be so variable and complicated. Account Director Dolan Desai talks us through five core considerations that will allow you to maximise impact across a region through coherent execution.

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